LOOK: Does this new Westbrook Jordan ad throw shade at former teammate Durant?

Shots fired, or are we reading too much into something?

The Jordan brand has long embraced flight as one of their motifs, and this gorgeously-shot new ad certainly takes it on, with its runway/basketball court hybrid, and Russell Westbrook taking off (with accompanying airplane sound effects!) for one of his spectacular assaults on the rim.

But the tagline…oh what a tagline.

“Some run, some make runways.”

You can’t help but think “some run” is a little shot at his former Oklahoma City Thunder teammate, Kevin Durant, who signed in the offseason with the Golden State Warriors, right?

Intentional or unintentional, tongue-in-cheek or not, it only serves as fuel for the fire, heading into the next NBA season.

Photo c/o Nike

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